For their latest lifestyle jewelry product and brand session, Amy to shoot on a family property in Gulf Shores, Alabama because this location perfectly encapsulated the essence and lifestyle of the Grace Girl Beads brand.
Our on-location shoot was not just about snapping photos; it was about telling a story of her high-quality jewelry brand. We meticulously captured each piece of jewelry, ensuring that every image reflected the brand’s personality and values. From vibrant beads to delicate chains, I captured the intricate details that make Grace Girl Beads known for their gorgeous jewelry pieces.
Beyond the confines of the studio, our in-person sessions with Grace Girl Beads complement their in-studio product sessions. By showcasing their jewelry on real individuals, we provided a tangible sense of scale and context, enriching their product photography with a human touch. These images not only adorned their website & social media but also addressed the queries and curiosities of their clients, offering a holistic view of each jewelry piece.
After our in-person session, I meticulously bring their pieces into my studio to capture every intricate detail. My focus is on showcasing the pieces up close with macro shots, ensuring that every charm, texture, clasp, and chain is crystal clear. Each piece is photographed with utmost consistency, utilizing carefully selected props that not only enhance the Grace Girl Beads brand but also maintain continuity across all their collections, thus contributing to a seamless experience for their clients throughout their seasonal launches. See past sessions that we’ve done with Grace Girl Beads and see the consistency across sessions here.
For four consecutive years, our collaboration with Amy, the head designer behind Grace Girl Beads, has helped take their business to new levels–helping her break into the wholesale market, with over 250+ stores carrying Grace Girl Beads pieces all over the country. With their marketing team, we’ve built an extensive library of high-quality images that serve as the cornerstone of their marketing endeavors. From social media campaigns to wholesale catalogs, these images empower both Grace Girl Beads and their partners to showcase their products with confidence and finesse.
Amy’s marketing team emphasized the necessity for versatile product images that extend beyond mere representations of individual items. They required visuals suitable for website banners, marketing graphics, and cohesive collection displays. Understanding these varied requirements, I meticulously style and capture product images for each collection, ensuring that they are adaptable for diverse purposes. Anticipating the specific usage of the images streamlines my role as your product photographer, empowering me to deliver precisely the visuals you require to elevate your brand presence effectively.
At Kia & Co., we understand that photography is more than just capturing images; it’s about crafting narratives, fostering connections, and amplifying brands. Through our lens, we’ve not only captured the essence of Grace Girl Beads but also provided them with the tools to narrate their story authentically. Our work with Grace Girl Beads shows how cohesive imagery can shape brand identity and perception.