Each year, Salt & Paperie, puts out 2 Anthology collections of wedding stationery suites, one in the Spring & Fall. This ensures that she’s targeting her Huntsville and worldwide wedding clients during the busiest booking periods. Jacki’s semi-custom wedding stationery suites have become a popular option for couples that want a classic and clean invitation suite, but don’t have the budget for full custom.
The importance of good product images
Because many of Jacki’s clients will order their wedding Anthology suites off of her Salt & Paperie website without seeing them in person, it is my job as her product photographer to ensure that all of her client’s questions are answered through the images that she has of her wedding suites.
For each of these 5 suites, I made sure that she had the following shots:
- Full suite of all the pieces of stationery
- Each piece of stationery individually (invite, save the date, rsvp, etc.)
- Options for variations separately & together
- Macro shots of the special details of each design
- Full summary of the whole collection
- Marketing images with white space
Take a look at previous Anthology collections that I’ve shot with Jacki here and here.
