As a secondary session to Rebecca’s brand session for her cupcakery, Plane Cupcakes, we did a follow on session with just her products. Rebecca wanted these images to make it easy to show her clients what their options were when ordering, as well as for use on social media. (See her in-person brand session here)
Using all the digital tools available to her, Rebecca has effectively used Dubsado (a CRM) to onboard her clients and take orders & payment without even speaking to a client. Woah!! Having the images that correspond with her options for ordering, ensures that a client can visually see what they’re getting…and hopefully order more because the images look so appetizing.
For this session we took her flavors in two different styles, 1. Clean and consistent & 2. Styled for context. Equipped with the different types of images, Rebecca has the option to use each type of photograph in different ways throughout her onboarding and marketing process.