Fitness Coach Brand Session

A Fitness Coach Brand Session with Lisa

Lisa Lenderman is a dedicated fitness coach helping clients build strength and confidence at Sweat Local and Phase 3 in Jones Valley. As a personal trainer, she tailors programs to fit her clients’ unique fitness journeys, focusing on sustainable results. When Lisa reached out for a fitness coach brand session, she knew she needed professional imagery that authentically represented her business and connected with potential clients.

Branding & headshot photos for a Huntsville personal trainer

A strong personal brand is essential for any fitness professional, and Lisa wanted images that reflected her coaching style, personality, and training environment. Our goal was to create a mix of action shots, client interactions, and solo portraits that she could use across her marketing platforms.

Take a look at a past session I did with Lisa for her stationery brand, Tiramisu Paperie.

Strategic Brand Photography for Fitness Digital Marketing

Lisa’s digital presence is a key part of her business. With a website, app, and social media platforms, she needed cohesive imagery that seamlessly fit into her online branding. Because she had already built her website, we worked strategically to fill specific gaps where professional photos were needed.

Lisa working one-on-one with a client

We planned images for her homepage, service pages, and app content, ensuring the right orientation and style for each placement. This approach simplified her marketing efforts, allowing her to create a polished and professional look across all platforms.

Why We Chose Phase 3 in Jones Valley for the Session

For Lisa’s fitness coach brand session, we chose Phase 3 in Jones Valley. Their outdoor training space provided the perfect setting for natural, dynamic shots. The location offered:

  • Ample natural light for high-quality, well-lit images.
  • A private and distraction-free environment to capture authentic coaching moments.
  • Access to fitness equipment and open space, allowing us to showcase a variety of exercises and training styles.

Using a real training environment and model (aka friend) made the images feel more authentic and relatable, helping potential clients envision themselves working with Lisa.

Strength training session at an outdoor gym

Ready to Elevate Your Brand with Professional Photography?

A well-planned brand session is a game-changer for business owners who want to create a strong digital presence. If you’re a fitness coach, trainer, or entrepreneur in need of cohesive, strategic brand imagery, let’s work together! Contact Kia & Co. today to schedule your brand session.

meet Gari-Ann

Gari-Ann Kia is an accomplished Branding and Product Photographer with a passion for helping creatives and professionals elevate their brand by showcasing their product, promoting their services, or simply enhancing their brand image. Gari-Ann's expertise in branding and product photography will help you stand out from the crowd. With years of experience in the field, Gari-Ann has honed her skills and developed a unique approach to visual storytelling that resonates with her clients and their target audience to help them stand out from the crowd.

Gari-Ann currently lives in the Washington DC area with her husband and two children. She enjoys traveling with her family, some of their favorite destinations have been Santorini, Wanaka, Paris, & Aix en Provence. In her free time, Gari-Ann enjoys giving back to her community by supporting fellow military spouses & their families and mentoring other small business owners.

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