Capturing the Redstone Electric Supply Team: A Powerful Brand Session

When it comes to commercial projects in North Alabama, Redstone Electric Supply is a trusted name in providing top-tier electric materials. Their commitment to quality and service sets them apart, but like many businesses in the commercial construction space, their digital presence needed a refresh. That’s where we came in.

At Kia & Co., we specialize in brand photography that helps businesses showcase their value. For Redstone Electric Supply, that meant highlighting not just their products but the people behind the brand who make it all happen. Our recent electric parts supply brand session with their team was designed to create a strong visual identity that reflects their expertise, professionalism, and approachability.

Take a look at other construction industry sessions we’ve done with Black Crow Building Co. and Wilhouse Designs.

Creating the Right Imagery: People, Products, and Team Culture

Redstone Electric Supply needed high-quality imagery to update their website and marketing materials. We focused on capturing three essential elements:

• Headshots for their team: A top priority was providing updated headshots for their employees. With an upcoming trade show, they needed professional business cards featuring polished, cohesive images of their team.
• Product photography: Showcasing the electric materials they supply was crucial. We photographed key products in a way that highlights their quality and application in commercial projects.
• Team culture in action: To create a well-rounded brand story, we documented their team in their office and warehouse space, capturing their day-to-day operations and commitment to excellence.

By combining these elements, we delivered a collection of images that align with Redstone Electric Supply’s brand while making their website and marketing materials more engaging and professional.

Why High-Quality Brand Imagery Matters in the Commercial Construction Industry

In an industry where digital presence is often overlooked, investing in professional imagery can set a business apart. Commercial construction and electrical supply companies typically rely on word-of-mouth and long-standing relationships, but a strong online presence builds credibility and attracts new clients.

Showcasing the people behind the business fosters trust and relatability. Customers want to know who they’re working with, and a website filled with professional, authentic images helps establish that connection. Redstone Electric Supply is leading the way in their industry by recognizing the importance of high-quality visuals, ensuring their brand reflects their expertise and dedication.