Launching with Intention: Blaze Solutions’ Brand Session
Blaze Solutions is a consulting firm built for impact. Led by Amanda Hooten, this government contractor consultant & strategist helps businesses build high-performing teams, streamline program management, and align their procurement strategies with intentional growth. When Amanda reached out for her first brand session, she was building something from the ground up—and she needed visuals that reflected her authority, clarity, and strategic thinking.
Our image goals were simple but purposeful: establish credibility, show how Blaze Solutions works across leadership, procurement, and systems strategy, and give Amanda a visual brand identity that matches the depth of her consulting work. Every photo we created was crafted to show Amanda as the expert and guide that high-level clients can trust.
Starting from Scratch: Website and LinkedIn Content
Because Blaze Solutions is a new business, our first priority was to build a solid foundation of professional imagery for Amanda’s website and LinkedIn. We knew these platforms would be key to her digital presence—and potential clients need to immediately understand who she is, what she does, and why she’s different.
That meant clean, professional headshots that felt authentic, behind-the-scenes images of Amanda working, and contextual photos that show her engaging with others. These aren’t just pretty pictures—they’re strategic assets designed to support Blaze’s digital marketing and branding goals.
Strategy in Action: Capturing Amanda’s Client Work
As a government contractor consultant & strategist, Amanda spends her time leading workshops, facilitating team sessions, and guiding executives through complex planning. We made sure to create imagery that captured these exact moments.
From mock training setups to candid group discussions, we highlighted how Amanda works in real time—with whiteboards, workflows, and thoughtful collaboration. These visuals give potential clients a window into what it’s like to work with Blaze Solutions—and show the value Amanda brings to every engagement.