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Fall Mastermind Brand Session | Gari-Ann

Behind the Scenes

It was my turn again! It was time for me to update my own brand images. Over the summer I may have been “off” but behind the scenes I was making things happen! My goal for the 4th quarter is to release either a course or Mastermind (I had been going back and forth about which one it should be for months). Well I finally figured out where my heart was taking me and it was helping other small business owners through a group Mastermind & one-on-one coaching. (If you want more information & keep updated, please see here!)

Photoshoot Shot List

When I sat down to start planning out my shot list, first I had to make a list of all the things that I would include in my Mastermind curriculum–Goal setting, block scheduling, workflows– all the backend processes that go on when no one is looking, but greatly affects the way that our client experiences our business. I needed images that would allow me to talk to my audience about these topics as I started to market and launch my new offering. 

Here’s what my shot list looked like: 

  • Big picture calendar
  • Post it planning workflows
  • Content buckets
  • Laptop planning on the floor
  • Planning at desk
  • Casual headshots

Here’s what my prop list looked like: 

  • Post it’s
  • Candle
  • AirPods
  • Washi tape
  • Calendar

Photographing in Richmond with My Branding Photographer, Judith Soule

I’ve been working with the same branding photographer, Judith Soule of Fresh Look Photography, for the last year and a half and I love the continuity in my imagery that I’ve been getting. We know each other well and I’m  very comfortable with her (huge perk! You want to be comfortable with your photographer!!). We try to vary the locations we use, but also keep the look consistent for my brand. This time around we used a few locations in Richmond, Contrast Studio & the Quirk Hotel. 

The resulting images from this brand session was exactly what I needed. Having a goal in mind & knowing how I needed to use these images made sure that the session was exactly what I needed for the next quarter. 

I will definitely do another brand session again at the beginning of next year…I’m sure my business will have grown a bit and I’ll need images for my next season of business as well as the new season of the year. 

Follow Judith

Website: https://www.judithsfreshlook.com/

Social Media

Facebook: https://www.facebook.com/FreshLookPhotog

Instagram: https://instagram.com/freshlookphotog/

Pinterest: https://www.pinterest.com/pin/232357661995236246/

Email: judithsfreshlook@gmail.com

meet Gari-Ann

Gari-Ann Kia is an accomplished Branding and Product Photographer with a passion for helping creatives and professionals elevate their brand by showcasing their product, promoting their services, or simply enhancing their brand image. Gari-Ann's expertise in branding and product photography will help you stand out from the crowd. With years of experience in the field, Gari-Ann has honed her skills and developed a unique approach to visual storytelling that resonates with her clients and their target audience to help them stand out from the crowd.

Gari-Ann currently lives in the Washington DC area with her husband and two children. She enjoys traveling with her family, some of their favorite destinations have been Santorini, Wanaka, Paris, & Aix en Provence. In her free time, Gari-Ann enjoys giving back to her community by supporting fellow military spouses & their families and mentoring other small business owners.

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