Continued Collaboration with Esty & Co with their Product Photography

I’ve had the pleasure of working with Sarah, a certified esthetician and owner of Esty & Co, on multiple product photography sessions over the past year. Our partnership has grown as we continue to update her photo library for her skincare product launches. This recent session focused on fresh imagery for social media, website content, and, more importantly, her Faire storefront. Sarah understands the power of strong visuals in representing her brand to potential buyers, and together, we’ve developed a clear visual identity for Esty & Co that resonates with her customers.

Consistency is Key: The Advantages of Working with a Long-Term Client

One of the biggest benefits of working consistently with a client like Sarah is the deep understanding I’ve gained of her brand. After a year of collaboration, I know her style, her brand colors, and even have her favorite props on hand. This familiarity allows us to dive right into each session with a refined vision, saving time while ensuring high-quality imagery. For Sarah, this means her product photos stay cohesive across all platforms—whether it’s her website, social media, or Faire storefront—helping her build trust with her audience and maintain brand continuity.

Essential Images for Sarah’s Faire Storefront

For her Faire storefront, Sarah needed specific images to appeal to shop owners who are browsing for new products. She came to me with a shot list of image she felt like she needed. I used this as a basis for my images + I put my creative spin on them. Here are five essential images we created for her:

1. Clean product shot: A simple, clean image of each product against a white background.
2. Styled product shot: Images showcasing the product in a real-life setting, using props to tell a story.
3. Texture shots: Close-up images that highlight the product’s texture, perfect for spa and skincare products.
4. Packaging details: Photos that showcase the design of the product packaging, emphasizing its quality.
5. Headers & cover images: Custom header and cover images that create a strong first impression for her Faire storefront, using her brand colors and signature products to enhance brand recognition and make her page visually cohesive.

Working with Sarah from Esty & Co. over the past year has been a rewarding journey, allowing us to create consistent and captivating imagery that truly reflects her brand, here’s a sample from a past session we’ve done together. From updating product shots for her social media to designing headers and cover images for her Faire storefront, each session has been an opportunity to refine her visual identity. If you’re a business owner looking for cohesive, professional images that help tell your brand’s story, Kia & Co. is here to simplify the process and deliver results that align with your vision.