One of my all time favorite spots in Williamsburg has to be Free Range Juice! I adore their shop, their food, and their juices. It’s an all around amazing place to grab a healthy snack. Working with them has been a dream of mine since stepping into the hip cafe over a year ago.
When photographing for a brand, I always have in mind the different purposes and how they would use the images on the websites, marketing, and on social media to attract their ideal clients. The amazing gals behind this brand had some goals in mind when they brought me in to photograph their delicious & colorful fresh products.
The first goal of ours was to capture the images that would be featured in their Williamsburg Lifestyle article. In their article they were featuring the recipe for their Free to be Real green juice. That was number one!
Next was capturing images that they would use to feature their juice cleanse products…especially thinking about promoting their cleanse for the new year…you know, all those resolutions!
Our third goal was to photograph their pick two meals, where the customer would select a seasonal soup, salad, and a toast. Their avocado toast is my all time favorite snack from Free Range Juice, so my face lit up when they brought it out to be photographed.
Because Free Range uses so many fresh fruits and veggies in their juices and food dishes, it was really important for me to give them a bunch of personalized stock images that they could use when talking about their amazing juices and fresh ingredients.
A special thank you to Kelsey, Katy, & Michelle for making me feel welcome during my time at Free Range. I adored working with you gals and cannot wait to do it again soon.