Huntsville home builder brand session for cohesive digital marketing

At Kia & Co., we believe in the power of cohesive branding to elevate businesses. Recently, we had the pleasure of working with Black Crow Building Co., a Huntsville home builder brand, in collaboration with Huntsville Design House (our digital marketing company). Landon, the President of Black Crow Building Co., recognized the need for a unified brand presence across all digital platforms. By partnering with Huntsville Design House, they aimed to create a seamless design and message for their website, LinkedIn, and Instagram. This strategic move was the first step in solidifying their brand identity and reaching their target audience effectively.

Capturing Initial Imagery for a Strong Digital Presence

Understanding the importance of high-quality imagery in digital marketing, our first task was to conduct a petite brand session for Black Crow Building Co. This session was designed to capture essential visuals that would be used across their marketing channels. We planned a more comprehensive session for the future, but this initial shoot was crucial for laying the groundwork. Our goal was to provide Landon and his team with professional images that highlight their expertise and dedication to their craft. These images would not only enhance their website but also ensure consistency across all digital platforms.

Showcasing the Heart of Black Crow Building Co.

The session focused on capturing the essence of Black Crow Building Co. in action. Landon and his father, Keith, brought various tools and branded apparel to the job site, creating an authentic setting. We photographed them reviewing plans, walking through the job site, and working on machinery. These scenes were crucial in showcasing their hands-on approach and commitment to quality. Additionally, we took headshots of Landon and Keith, both individually and together, to highlight their leadership and teamwork. This Huntsville home builder brand session provided a comprehensive view of their daily operations and the expertise they bring to every project.

By capturing these moments, we aimed to provide Black Crow Building Co. with a library of images that reflect their brand’s values and professionalism. These visuals will play a vital role in their digital marketing strategy, helping them to connect with potential clients and showcase their work’s quality and dedication.

Our session with Black Crow Building Co. was a testament to the importance of cohesive and high-quality imagery in building a strong brand presence. Working with Huntsville Design House, we ensured that Landon’s vision for a unified digital presence became a reality. At Kia & Co., we’re passionate about helping businesses like Black Crow Building Co. showcase their value and connect with their audience through powerful visuals. Our next session with BCBC will be with their vendor partners on-site & in their offices.